Molly Baker: Forbes Business Council
Selling Strategy and Building Long-Term Client Relationships
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The Art + Science of Data Driven Marketing
All Things Marketing
The marketing landscape today often leads to information overload. Check out our hot takes and insights from industry experts.
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Against the Grain: How Disagreement Creates Fresh Perspectives
Join Molly Baker, founder of Indie Consulting, and Adam Frazier, as they discuss the power of debate in shaping stronger teams and diverse points of view. Additionally, they dive into the intersection of precise measurement and big-picture thinking, and how AI is transforming the consumer data space. If you’re interested in learning more about how to lead in a world that won’t sit still, this episode is for you. And as always, tune in for some spicy hot takes!

Navigating Career Change: From Agency to Family Business
Join Molly Baker, founder of Indie Consulting, and Orli LeWinter, as they dive into the nuances of running a family business, making bold career changes, and turning ambiguity into opportunity. From strategic redirection to uncovering creativity in so-called “boring” businesses, this episode unpacks what it really takes to be a leader in an entirely different landscape. This is the perfect episode for you if you're facing change and ready to make it work for you!

The Power of Persistence: The Discipline Behind a Founder’s Long-Term Success
Join Molly Baker, founder of Indie Consulting, and Kelly Parker, as they discuss the power of persistence in entrepreneurship. From handling rejection with grace to turning setbacks into stepping stones, this episode dives into the real mindset behind lasting success. Whether you’re launching a business or planning your exit, this is the perfect episode for anyone looking to stay motivated through tough times and make a lasting impact with their work.

Strategic Account Management: The Art of Reading Between the Lines
Account management is often defined as planning and executing projects within a set timeline and budget on behalf of a client. It’s a steady process designed to keep things moving with maximum customer satisfaction, retention, and revenue.

Consistency Is the New Currency: Insights from a Leader in Wellness Marketing
Join Molly Baker, founder of Indie Consulting, and Eleah Portillo, as they dive into how trust, consistency, and loving the brands you work for fuel purpose-driven careers. They explore how showing up consistently for your brand builds credibility over time and why internal belief is the key to building lasting loyalty. Whether you’re building a wellness brand, scaling your marketing efforts, or simply looking to lead with integrity—this episode offers practical advice and insights to help you stay true to your mission in a fast-paced world. And be sure to catch all the hot takes featured in the episode!

Letters from Indie - Sensorial Marketing and why it matters
In a world constantly flooded with new products and messages, we need more than just beautiful visuals. We need moments that break through and make us feel. That’s where sensorial marketing comes in.

TikTok Shop: The Conversion Engine for Entertainment-Led Commerce
The future of commerce is where content, community, and conversion collide. TikTok Shop is the latest proof point of that shopper evolution.

Leading with Intention: Mastering the Art of Strategy and Negotiation
Join Molly Baker, founder of Indie Consulting, and Lori Murphree, as they explore what it means to lead and work with intention in high-stakes industries. They dive into the art of strategic negotiation, building trust through collaboration, and how confidence and kindness can coexist at the deal table. If you’re navigating how to lead with both strength and empathy, this conversation offers meaningful insight into forging that path with purpose.

Under Pressure: How Leaders Build Stronger Teams When It Matters Most
Join Molly Baker, founder of Indie Consulting, and our guest as they discuss his dynamic career, from the early days of the dotcom boom to the rise of social media and the evolution of influencer marketing. He reflects on the power of curiosity, the importance of team building, and his approach to leading through crisis. Tune in for candid insights on AI, the real impact of the creator economy, and where the industry is headed next.

Letters from Leadership: Moving at the Speed of Change.
I was recently interviewing a candidate who asked what I liked most about working here at Indie. While the typical ‘people’ and ‘clients’ popped into my mind (this is true), I surprised myself with my answer: The speed at which we welcome and adapt to change.

Leading with Values: How to Inspire, Connect, and Lead with Purpose
Molly Baker, founder of Indie Consulting, sits down with Chloé Mathieu-Phillips to unpack how values guide how we lead, collaborate, and build meaningful connections. Chloe shares how uncovering values, building strong teams, and leading with purpose can transform both brand identity and company culture. Whether you're leading a team, seeking your purpose, or learning how to show up more authentically—this episode is for you!

The Social Commerce Revolution
A few years ago, social media was where you discovered a new brand. Now, it’s where you shop it. The question isn’t if social commerce is becoming mainstream—it’s how fast it’s happening, and how brands can evolve to keep up.

Dreaming Big: A Founder’s Guide to Celebrating Milestones
Join Molly Baker, founder of Indie Consulting, and Julia Parsons who shares her journey from corporate success to entrepreneurship, offering a candid look at the founding of her company and the transformative power of timing. She also opens up about a pivotal moment early in her career that had a lasting impact on her life. Tune in for an inspiring conversation that will encourage you to pursue your dreams and celebrate every milestone along the way!

Starting Over: When Redirection Becomes Realignment
Join Molly Baker, founder of Indie Consulting, and Emma Klipstein, as they discuss her career journey from executive assistant to entrepreneur. She shares the importance of resilience, hard work and how to embrace redirection. Join us for a true behind the scenes of launching a podcast, creating your own brand and how to get uncomfortable. If you're craving a dose of real talk, reinvention, and ambition—this one's for you.

Earth Month Reflections: The State of Sustainable Marketing
April is Earth Month, and every time it rolls around, we see content from brands highlighting their sustainable practices. We’re all for this at Indie — but we also know that what we do matters more than what we say when it comes to sustainability.

Driving Impact: Insights from a Leader in ESG Marketing
Join Molly Baker, founder of Indie Consulting, and Andrea Alonso, as they explore her career journey and her current role as an ESG impact leader. They dive into the importance of partnerships, the art of asking questions, and staying grounded in core values. She offers valuable insights on building and nurturing meaningful mentor relationships. Tune in for expert advice on driving impactful change within your business, team, and community!

Creating Brand Stories: Reflections from a Founder in Multicultural Marketing
Join Molly Baker, founder of Indie Consulting, and Hani Anis, founder of Khani Digital, as they discuss creating marketing campaigns for multicultural brands. They explore the importance of building connections, helping brands uncover their unique stories, and the loneliness that comes with being a founder. She also reveals the most valuable lesson she's learned over the past five years! Don't miss this authentic conversation about the "pinch-me moments" and the challenges that come with being a founder.


Staying Agile: Lessons from a PR & Influence Expert
Join Molly Baker, founder of Indie Consulting, and Dana Paolucci, Head of PR and Influence at Dove, as they dive into the world of influencer marketing and PR. They chat about the importance of listening, building genuine relationships and staying flexible in a fast-moving industry. Plus, our guest shares the important person who has had the biggest influence on her career! Tune in for takeaways on intentionality, agility, and what trends to watch for this year.

Revealing the Truth about PR: Breaking Down Misconceptions and the Future of the Industry
Join Molly Baker, founder of Indie Consulting, and Andie Rodriguez as they discuss all things PR! Our guest gives an inside look at what it's really like working in the PR field—revealing common misconceptions and the often-overlooked value of PR. She shares her strategies for building strong media relationships and offers valuable insights on expanding your impact as your career progresses. Tune in for a lively discussion that spans everything from the future of AI in comms to the surprising truth about PR (it’s nothing like the movies)!