Following a twenty-something marketing professional who is transferred from Chicago to Paris by her employer, Emily in Paris highlights the marketing industry from a millennial point of view.

Brand and marketing consistency is all about bringing a specific voice and feeling to your consumers through steady messaging across channels and assets.

Is there a way for influencer marketing content to extend beyond just the influencer's organic post?

When launching a brand, product, or service, showing results quickly is usually the number one pressure point.

Following our previous discussion on a very common problem with audience development, we wanted to outline the key steps we consider when creating an audience strategy.

There’s a fine line between knowing and assuming, which typically hints to a lack of data present in the audience analysis and development process. Here are a couple thought processes we see regularly when discussing audience development.

What’s one secret to digital marketing success in today’s environment? A thoughtful channel diversification strategy developed with a test & learn mentality.

Here at Indie Consulting, we pride ourselves on being industry experts. Our formula for digitally led, adaptable marketing programs always results in measurable outcomes.